We created Midzi to provide an avenue for the shared affirmation and consciousness of the value of black culture, heritage, and identity among all people of African descent across the world. Our collections are inspired by the self-conception and self-perception that forms our shared African cultural identity.
In our quest to celebrate the richness, diversity and influence of our African roots, we created a brand aimed at bringing about cultural empowerment through clothing. Every piece and collection is designed as a shout out to Africa and her people, and is intended to connect with every person of African heritage, not matter how distant. We believe that there is strength in unity, and what greater unity is there than that which comes from a shared culture?